Liquid Plumr
This upgrade to Clorox’s top selling drain cleaner takes pro-strength to a whole new level. Building on existing equities, the design adds whopping amounts of efficacy via its new Darth Vader-like black bottle and deeper, more premium graphics, virtually guaranteeing the consumer that this improved formula will annihilate their plumbing problems once and for all.
BRAND REFRESH, PACKAGING DESIGN, PRINT CONSULTING